Why do we find it so hard to take our own advice? I’m so good at dishing it out to others, but not so good at taking it.
Something I’m trying to learn at the moment is based on a podcast I listened to a few weeks ago (did I tell you I’m a recent convert to podcasts?? Yes, I know I’m behind the times but I am literally loving them right now...)
So this podcast (Melissa Griffin interviewing Danielle LaPorte) spoke about being your own guru. And I’ve since been hearing a similar message in so many different places (don’t you just love serendipity?) so I’ve been looking into this a little bit more.
It’s good to take advice from others. It’s essential to talk through things with your friends, or hire a mentor if you need one. There are experts who deal in things that you may struggle with, so it’s hugely beneficial to learn from them. But above all, it’s so important to listen to yourself. What is your gut telling you?
I could start this blog post in so many different ways, each one leading to the same conclusion and I’ve been unsure how to begin it. I didn’t write a post last week and I didn’t write one yesterday (my weekly blog posts go out every Wednesday) and I think there are probably a number of reasons for that. I’ve allowed myself the break, but also I haven’t been in the right headspace to write anyway – so many things whirring around.
I’m also having crazy dreams at the moment. Last night I dreamt I had to get the train to London to pick up my car, and I was walking with my phone showing me the way to get to the train station, but the sat nav broke and I didn’t know where I was going, or how long it was going to take me, or why my car was even in London when I was somewhere completely different! I woke up, told my husband and he said; ‘hmmm, you’re lost, you don’t know where you’re going, or how to get there – what could this possibly mean?’ He was being sarcastic of course, and as ever is very intuitive of why I am feeling the way I am.
So maybe this is where I begin my post…
Over the last few weeks I’ve been falling a little bit in love with Instagram stories. You may be aware of them, you may already be using them, or you may not have the first idea of where to start, so I thought I’d do a little introduction to them for those of you who want to know more.
My favourite kind of stories are the autobiographical ones, the ones where the user is chatting away to me, where I find out more about what they’ve been up to, new products and the like. My most favourite is Chambers & Beau – I love how Amy connects with her audience and lets you have a little insight into her day. She’s funny and engaging and shares what she’s been making to. Just fab.
You can find Instagram stories all along the top of your newsfeed. Each circle will be surrounded by a pink border, and once you click on that story you will be taken to 20 second snippets of that users day. They can be moving videos, chat, still images or a boomerang, but each one only lasts 24 hours from when it is first published.
Thank you all for your suggestions a few weeks back when I asked for your help. I have been conscious for a while now that many of you can’t make it to our events as you are limited with distance, time or children. It’s a shame as the ‘in the flesh’ workshops and networking can give you so much, but I also appreciate it’s difficult for many of you who struggle with groups of strangers in an unfamiliar environment.
So, one of my goals for this year was to create some online workshops. Since I have been doing the digital marketing workshops at Exeter Phoenix and Colliton Barton, this has proved even more of a goal as I have had so many of you emailing me to say you can’t make them and when will I be doing them again!
Today is on a par with the night before Christmas for me. My favourite weekend of the year is almost upon us, and boy, it couldn’t come at a better time!
I don’t want to sound negative, but the last few weeks have had an overwhelming feeling of foreboding. The news hasn’t been all that positive – political debates and terrorist attacks are making us feel afraid. Businesses I work with are feeling run down and burnt out. Friends are struggling with many different issues. I’ve had to cancel workshops – numbers are down on events and some of the passion felt in recent months seems to have disappeared. I know I’m not alone when I say things are pretty tough right now for many of us.
So, it’s the perfect time for creatives, artists and families to come together to celebrate craftsmanship in all its forms. Yep – it’s The Contemporary Craft Festival, and I can’t bloody wait!
Can you believe we are at the end of May already?! I don’t know about you, but for me, this year seems to be racing ahead quicker than ever before…
This blog post is a little different to normal – I need your help and input.
At the beginning of each month I like to give myself certain goals to achieve before the end of that month. I encourage my members to do the same, and offer support where I can to help them achieve those goals. Whoever you have got by your side will be encouraging you to do the same.
We’re now at the end of this month, which means the start of a new one. Are you thinking about what June is going to bring for you? Do you know what you want to achieve? Write it down – make sure the targets you give yourself are manageable and realistic and figure out how you are going to make them happen. I have my goals but need support to make them happen.
One of the most frustrating things for Facebook Group users in years gone by is the fact that they have had to be used as a personal account rather than a business account.
Well, yes, you’ve guessed it from the title of this blog post but they’ve only gone and let you use a Facebook Group as your page!*
*disclaimer – you need to be an admin of the group to use it as your page, but it’s a start…
Whilst out and about running workshops and creative surgeries, I keep being asked the same kind of questions. This is great because it is market research while I’m working! It is always good to know what people want to learn about, this helps me tailor the content that I am writing or delivering.
The majority of the people I meet have either just started up their business, they are in the first year or they are thinking about starting. Maybe they have taken a career break, maybe the kids are old enough now, maybe it’s just the right time. Either way, most discussion topics from these pre-start-ups are ‘what do I do first?’
When we were just starting out as The Creative Business Network, I wrote a blog post about how to start, and I thought it was about time I built on that.
You may have been told that e-marketing is an effective way of engaging your audience? You may have been told that it results in more click throughs’ than using social media? You may have been told that adding email newsletters to your marketing strategy is the way forward?
Well, what you’ve been told is right. If you’re in doubt about the effectiveness in e-marketing then have a read through of this article in which there are a number of examples, including the following:
"…if you have 2,000 email subscribers, 2,000 Facebook fans and 2,000 followers on Twitter – this is what you will get:
And this article, and others, list many more stats besides this one. So that’s great! Let’s get going with our e-marketing. But if you’ve got no names on your list, you’ve not captured the email addresses of your previous customers, what do you do?
This blog post was originally published on Folksy in conjunction with #FolksyHour.
One of the hardest things about running your own business is that you are doing it on your own. No business partner to share ideas, no team to turn to when things don’t go according to plan. There are many benefits to this of course – you get to make all the decisions, don’t have to answer to anyone and have the option to work in your pyjamas all day long – as well as not having to share the cake!
But what happens when you’re stuck? When you feel low, unmotivated and without direction? What do you do when you have no idea about Twitter? When you know you need to be sending newsletters but don’t know where to start? When your bookkeeping folder is in fact, a box of random receipts and you have no idea what to do with them?
I suspect this sounds familiar to some of you? A lack of knowledge or understanding about certain elements of your business will then in turn lead to lack of confidence, and it may be harder to then look for the support you need to build your business knowledge.
The Creative Business Network is a place where you can ask questions, find answers, receive mentoring & advice, and have access to a directory of suppliers and providers of creative businesses.
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01884 266045 / 07969 044006
4 New Buildings,
01884 266045 / 07969 044006