Lucy & yak
Yes - they are back!! Having inspired the whole room last year at Creatival Exeter, Lucy & Chris are joining us again in Manchester this year, and I couldn't be more over the moon!
If you don't already know, Lucy & Yak are a phenomenon. Having launched just two years ago, they have made such a name for themselves through not only their brilliant products but also their incredibly authentic marketing and online presence.
Focused on promoting happiness in an ethical way, Lucy & Yak have created something so special and unique in their business. Producing the BEST dungarees as well as other awesome fashion items & accessories, in a completely sustainable and conscious way, Lucy & Yak are always pushing themselves to do more. They also include us, their customers and audience in their choices and conversations and it is this inclusivity and community that I find particularly inspiring - and humbling. I am in awe of how they approach their business and their marketing, and their ethos is one to be applauded.
We can all learn so much from the way Lucy & Chris approach their business in such an authentic, inclusive and transparent way and I can't wait to hear them speak again.
I know these guys are just going to be such an inspiring part of Creatival and as Chris said last year - we're starting a revolution!!
You can find Lucy & Chris at: lucyandyak.com